1. Introduction

Welcome to the privacy policy of Dermastem Ltd ( we , us , or our ).

We respect your privacy and are committed to protecting your personal data. This privacy policy will inform you as to how we look after your personal data when you visit our website at www.regenzaa.com (regardless of where you visit it from) and tell you about your privacy rights and how the law protects you.

2. Important Information and Who We Are

The Controller Dermastem Ltd is the controller and is responsible for your personal data.

Contact Details If you have any questions about this privacy policy or our privacy practices, please contact us in the following ways:

• Full name of legal entity: Dermastem Ltd
• Email address: info@dermastem.co.uk
• Postal address: 307 Euston Rd, London, NW1 3AD, United Kingdom

You have the right to make a complaint at any time to the Information Commissioner's Office (ICO), the UK regulator for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO, so please contact us in the first instance.

3. The Data We Collect About You

Personal data, or personal information, means any information about an individual from which that person can be identified. It does not include data where the identity has been removed (anonymous data).

We may collect, use, store and transfer different kinds of personal data about you which we have grouped together as follows:

• Identity Data: includes first name, last name, username or similar identifier, and title.
• Contact Data: includes billing address, delivery address, email address, and telephone numbers.
• Financial Data: includes bank account and payment card details [Note: Delete this if you do not take payments on your site, or state that payments are securely handled by a third party like Stripe/PayPal and you do not store card details].
• Transaction Data: includes details about payments to and from you and other details of products and services you have purchased from us.
• Technical Data: includes internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access this website.
• Usage Data: includes information about how you use our website, products, and services.
• Marketing and Communications Data: includes your preferences in receiving marketing from us and our third parties and your communication preferences.

We do not collect any Special Categories of Personal Data about you

4. How Is Your Personal Data Collected?

We use different methods to collect data from and about you, including through:

• Direct interactions. You may give us your Identity, Contact, and Financial Data by filling in forms or by corresponding with us by post, phone, email, or otherwise. This includes personal data you provide when you create an account, purchase our products/services, subscribe to our publications, request marketing to be sent to you, or give us feedback.
• Automated technologies or interactions. As you interact with our website, we will automatically collect Technical Data about your equipment, browsing actions, and patterns. We collect this personal data by using cookies, server logs, and other similar technologies.
• Third parties or publicly available sources. We may receive personal data about you from various third parties, such as analytics providers (e.g., Google), advertising networks, and payment and delivery services.

5. How We Use Your Personal Data

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances (the Lawful Basis ):

• Performance of Contract: Where we need to perform the contract we are about to enter into or have entered into with you (e.g., to process and deliver an order or booking).
• Legitimate Interest: Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests (e.g., keeping our website updated and relevant, and developing our business).
• Comply with a legal obligation: Where we need to comply with a legal or regulatory obligation (e.g., keeping records for tax purposes).
• Consent: Where you have provided explicit consent for us to do so (such as sending third-party direct marketing communications or processing health data). You have the right to withdraw consent at any time.

6. Disclosures of Your Personal Data

We may share your personal data with the parties set out below for the purposes outlined in section 5 above:

• Service Providers: Acting as processors who provide IT and system administration services, website hosting, booking systems, and email marketing platforms.
• Professional Advisers: Acting as processors or joint controllers, including lawyers, bankers, auditors, and insurers based in the UK.
• HM Revenue & Customs (HMRC) and regulators: Based in the UK, who require reporting of processing activities in certain circumstances.

We require all third parties to respect the security of your personal data and to treat it in accordance with the law. We do not allow our third-party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with our instructions.

7. International Transfers

If you use US-based software like Google Analytics, Mailchimp, Shopify, Squarespace, or AWS: Some of our external third parties are based outside the UK, so their processing of your personal data will involve a transfer of data outside the UK. Whenever we transfer your personal data out of the UK, we ensure a similar degree of protection is afforded to it by ensuring at least one of the following safeguards is implemented: we transfer data to countries deemed to provide an adequate level of protection, or we use specific contracts approved for use in the UK (such as the International Data Transfer Agreement or Addendum).

8. Data Security

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used, or accessed in an unauthorised way, altered, or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors, and other third parties who have a business need to know.

9. Data Retention

We will only retain your personal data for as long as reasonably necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, regulatory, tax, accounting, or reporting requirements. By law, we have to keep basic information about our customers (including Contact, Identity, Financial, and Transaction Data) for six years after they cease being customers for tax purposes.

10. Your Legal Rights

Under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, you have rights under data protection laws in relation to your personal data, including the right to:

• Request access to your personal data (a data subject access request ).
• Request correction of the personal data that we hold about you.
• Request erasure of your personal data (the right to be forgotten ).
• Object to processing of your personal data.
• Request restriction of processing of your personal data.
• Request the transfer of your personal data to you or to a third party (data portability).
• Withdraw consent at any time where we are relying on consent to process your personal data.

If you wish to exercise any of the rights set out above, please contact us at info@dermastem.co.uk . You will not have to pay a fee to access your personal data.

11. Cookies

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